We love a good real life YBF story and we’ve got a good one for you. Nancy Twine is an entrepreneur making boss moves in the hair care world. And, she also holds the title of the youngest African-American woman to launch a line at Sephora. Meet the fab chick inside…
#BlackGirlMagic is in full effect.
Nancy Twine is the 31-year-old Founder & CEO of Briogeo, a plant-powered line of hair care. And get this, you can cop products from her line from beauty retail giant (and our fave beauty haven) Sephora!
The real life YBFer left her corporate job at Goldman Sachs to create her own line of environmentally friendly hair products. Watching her grandmother create homemade hair and beauty products inspired her to change career paths. And look at her now!
Not only is she making waves in the hair care industry, she’s also making history. She’s the youngest African-American to ever launch a line at Sephora. CONGRATS!
The University of Virginia alum spoke with The Every Girl about being an inspiration to other young black girls.
“It’s incredibly exciting and I hope that it can inspire other women of color who are looking to pursue similar ventures. Sephora has been an incredible retail partner and I’m so proud to see Briogeo making its mark in Sephora doors across the nation. I hope to inspire women who are looking to make daring career changes or who simply have an idea that they want to put into action, to pursue their dreams. Creating a product isn’t rocket science, but it does take a ton of perseverance, dedication, and focus. If you have those three things, anything is possible."
She dished to the publication about how she created her own hair care recipes and how she’s on a mission to create the “next-generation” of high performing natural products.
“I didn’t use any of my family’s own recipes when creating Briogeo because they weren’t advanced formulas and wouldn’t perform to the level we needed to create a performance-based hair care product line. While people are actively seeking natural product alternatives, I also know that most are not willing to sacrifice product performance and if I wanted to create a sustainable line, the products needed to perform as well as their synthetic counterparts. During product development, we had access to so many more innovative natural ingredients than my family or I had growing up, and I was eager to make Briogeo a “next-generation” level of high performing natural products. Despite not using original family formulas, my family’s passion for innovation, creation, and entrepreneurism has inspired every facet of Briogeo.”
You can read her full feature here.
No shade, but this could be an alternative to Shea Moisture for those of you who have decided toboycott.
Keep sprinkling that #BlackGirlMagic Nancy! Life seems pretty good for this YBF chick.
Photos: The Every Girl