Watch out Diddy& 50 Cent! Fabolous is ready to make his mark in the Vodka game and he’s doing so with Roc Nation. More about Fab’s new project, plus deets on Monica leaving RCA Records inside…
Another rapper is gearing up to drop a line of spirits.
Following in the footsteps of Diddy (Ciroc) and 50 Cent (EFFEN), Fabolous is ready to shake up the game with his newest endeavor.
The Grammy nominated rapper is gearing up to release a new alcoholic beverage after inking a deal with Roc Nation. Fab is already signed under their management umbrella, so it makes sense.
Today, he announced the upcoming release of FLOH Vodka, which is dubbed as "The Champagne Of Vodka.” Sounds fancy.
He took to Instagram to make the announcement:
The company boasts about the luxury vodka’s unique filtering and the distillation process:
We pride ourselves on providing a quality product, from careful preparation by our master distiller down to every pour into our hand-labeled and hand-bottled packaging. FLŌH Ultra Premium Vodka is distilled 10 times, in Bend, Oregon with American Corn and pure Oregon Water. Our unique filtering methods create a smooth, clean, Gluten Free, Allergen Free, and Kosher Seal Certified vodka. No matter your preference, our FLŌHologist can prepare an option to satisfy your taste. Once you experience FLŌH—The Caviar of Vodka— you will be reintroduced to a life of luxury.
Looks like we’ll be able to “go with the FLOH” when the new spirit line is released in 2017.
Making the deal even sweeter, Fab celebrates his 39th birthday today. Happy Birthday FAB!
In other news...
R&B singer Monica will be cutting ties with RCA Records after being with the label for over 20 years.
While she will no longer be making music for the label, she is adamant that there is NO love lost between them. Mo and RCA have been rocking with one another since she first stepped out on the music scene in 1995 with her debut album Miss Thang to her lastest album Code Red, which she released in December 2015.
She made the announcement posting up a collage of all her album covers with a letter full of thankfulness to the label:
Sweet.
The Grammy Award winner has been guest co-hosting on "The Real" all week and she opened up a bit about the split during a Girl Talk session. She also gave everyone in the audience a copy of her new album.
This may be the end of an era that brought us classics like "Angel Of Mine" and "The Boy Is Mine," but we're keeping our fingers crossed that she inks a new deal soon to drop more music.
EXTRAS:
1. Ford Motor Company has donated a whopping $6 million for the Motown Museum expansion. STORY
Photos: Fab’s IG/@steadyfloh/Robert Voets/Warner Bros. Television